Being a successful real estate agent doesn’t just happen. Sure it might seem like some people get all the luck, have the best neighbourhood or know the right contacts. Yet the truth is that it’s not down to luck that some realtors are out listing and outselling others. Successful real estate agents spend a lot of time and energy building foundations. Creating good habits that led them to the path of success.
Let’s start at the beginning
What is Habit Formation and How Can It Help You Be a Successful Real Estate Agent
A habit is fundamentally a routine that we repeat over and over again. To the point that it becomes second nature and requires very little conscious thinking. Habits can be either good or bad.
The thing about habits is they can be very difficult to make or break. Yet once established will require little time or effort to maintain daily. Habits can help you succeed in life or can work against you. Examples of good habits would be; working out every morning, getting up at the same time each day. Or on the flip side bad habits could be; burning the candle watching too much Netflix or hitting the snooze button repeatedly when your alarm goes off.
The process of forming a habit starts by taking the new behaviour that you want to begin incorporating into your day or life and to begin to repeat it over and over. This is the most challenging elements for most people, as our behaviours, good or bad tend to be engrained.
Consistency
This in itself is key if you are to create and commit new habits to memory. Successful real estate agents know that they must show up consistently not only for themselves but for their clients. They know no matter how much they don’t feel like prospecting. That the only way they will continue to maintain and build upon their success is to do it anyway.
It is this determination that leads them to have a clear outline of the goals they are working towards. Breaking them down into achievable milestones, and plotting out the actions steps. From these they build the daily tasks they are required to do. This keeps them moving towards those big goals. Planning like this ensures the consistency is maintained on a daily basis.
Not only that, it keeps them focused. Enabling them to bounce back quicker when things go off track and help to build the resilience required as a top producing real estate agent.
Strong Morning Routine
If you have ever heard the saying “breakfast is for champions”. You’ll have some understanding as to just how powerful a strong and solid morning routine is.
It sets you up for the day ahead. Puts you on the right footing and creates the mindset required to maintain success. With the right morning routine in place, you will create more energy to see you through the day. Allowing you to be productive and in a position to make decisions quickly.
Great morning routines included elements, like preparing a healthy meal, taking time to exercise. Plan out and review your day ahead and mindset work to keep your focus optimised.
Organised
If you want to be at the top of your game then you need to be on the ball. This means being organised. Planning for all eventualities ahead of time and having a clear roadmap of what your days look like.
Successful real estate agents, don’t leave things to chance. They are intentional in all their actions and put thought into what they are doing and why. They will have an active to-do list, that is closely linked to milestones and larger goals. These extents to their client interactions, listing presentations and buyer appointments. They will have a plan of what they expect to happen. Know how they’re going to make it happen and a plan b as a backup just in case.
If you want to nail that new listing. Closeout another deal with eager buyers. Then being organised is key to your success.
They Invest in Themselves and Their Business
This doesn’t just mean financially. Although every top producing agent will testify to the fact that putting their money where their mouth is. When it comes to marketing themselves and their listings are worth the ROI.
Successful realtors know that investing time as well as money in their learning will only further their success. In today’s setting that doesn’t mean going to night school or formal education. They understand there is a wealth of knowledge to be obtained online, with podcasts or reading. They appreciate how fast the market moves. Understanding that it is their responsibility to stay current in their field of expertise.
Continuous learning is what sets them apart for others. Many will budget for conferences, seminars or even a real estate coach. They understand investing in these will help them. As they seek to continue to grow their skills, mindset and ability that enables them to stay at the top.
Develop Relationships
Top producing real estate agents come in many shapes and sizes. Whether they are introverted or extroverted, they all appreciate the value of developing long-lasting relationships. They invest heavily in developing their sphere of influence and building their personal networks. However instead of always looking at what’s in it for them.
The very best real estate agents understand that real relationships are built by being of service. They look for ways in which they can help others without expectations of something in return. They’ll gladly do annual evaluations in their neighbourhoods. As they know by providing insight and knowledge on the local market, they are building their reputations. Establishing them as the person to ask when it comes time to sell or buy a new home.
Successful Real Estate Agents also ensure their relationships remain personal. By keeping in touch regularly even when there is no immediate business. They work on developing their communications skills to be strong and to the point without being aggressive or rude.
It takes time to build a strong network. Top producing agents don’t let time pass and anxiety creep in. Instead, they are constantly asking questions. Questions that enable them to understand their local market. The needs of their clients and how best they can service those needs. Only then once they have established themselves as the professional expert do they begin to expand their reach.
Conclusion:
If you are looking to build your profile as the go-to successful real estate agent in your neighbourhood. Start on building the habits that feed success. Habits alone are a crucial element of being successful in real estate. Whilst the above may look easy. It can be harder than you think. It can also take longer than expected to create and maintain good habits.
Mindset can play a huge part in creating positive habits that last. However it also requires being accountable, which is something many people can struggle with.
What habits are you currently working on creating?
